Friday, November 25, 2011

Rocky's to celebrate the advent of its app next Tuesday, November 29.

This information from Rocky's comes straight from the source. A couple of years ago, I took note of the long history of Rocky's: Mug Shots: Rocky’s returns to its superb beer-list roots.


Interactive beer app will become new beer menu as Rocky’s continues to drive Craft Beer Sales

Rocky’s Sub Pub is excited to invite everyone to their Launch Party on Tuesday, November 29th, to introduce their new, custom designed, Craft Beer Menu Application. This state of the art, Android-based application was custom created and designed specifically for Rocky’s guests and craft beer followers.

The custom craft beer app will bring Rocky’s extensive craft beer selection to an Android app tablet for customers to use during their dining experience.

The new app will feature their bottle and draft beer lists, brewing information, definitions of styles, ABVs and IBUs. It will even allow guests to design their own beer flight using various featured and local craft beer options. Guests will also be able to automatically post to facebook and tweet about the beers they are enjoying. The app features a “Beer 101” section dedicated to educational information and craft beer basics.

“We are very excited to bring such a new, cutting edge experience to our guests with our new beer app. For the past 3 years we have embraced craft beer and we feel this will help to educate our guests and enhance their overall experience,” Wes Johnson, owner of Rocky’s Sub Pub, said. “It truly is the beer menu we have been waiting for, one that is fun, interactive and full of unique beer information.”

The launch party on Tuesday, November 29th will begin at 5pm at Rocky’s Sub Pub on the river in Jeffersonville. Several limited release beers will be on tap during the party, as well as some industry classics. Craft brewery reps will be onsite to discuss their beers and the unveiling of this new Rocky’s Beer App.

Rocky’s Sub Pub is a single location in Jeffersonville, IN, owned by Buckhead Management Inc., which also operates four Buckhead Mountain Grill locations. Both Buckhead and Rocky’s are local family-friendly restaurants and are dedicated to supporting and promoting the beer sector and craft beers from around the region. They are focused on continuing to offer new craft selections and seasonal beers throughout the year. With a revamp of their system a few years back, Rocky’s ranks as the Largest Craft Beer Selection on tap in the Clark County area, with over 32 craft beers on draft.

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