Talking Baseball at Breakfast, by Rick Redding (LouisvilleKY.com)
... The other panelist, Bats president Gary Ulmer, said the team is always looking for ways to improve its product, and in its 13th year at Slugger Field is looking at a potentail makeover in a few years. Without the ability to market individual players, since the good ones always get called up to the Reds, he said the team’s personnel focus on creating a great fan experience.
... and how unlikely such an experience remains, for so long as AB Inbev calls the advertising shots at Slugger Field, and Ulmer's minions at Centerplate implement them?