John Holl asks beer industry peeps for their reaction to the cover of The New Yorker.

When John Holl saw the cover of The New Yorker, he found himself thinking about a reference to "snob."

 ... It wraps up by saying: “It’s an unprecedentedly excellent time to drink beer in Brooklyn, as the cover suggests. Just don’t become a snob about it.”

In my opinion, “Brooklyn” could easily be replaced by “the United States” and this scene could happen in many places (maybe minus the neck tattoo).

Because of the strong reaction and celebration around the cover I (contacted) several folks in the beer industry and asked for their opinion on the cover (click on their names to see their responses).

One of them was me -- thanks, John. You can read all the answers here:

BEER INDUSTRY REACTS TO ‘THE NEW YORKER’ COVER, by John Holl (All About Beer Magazine)