Drinkin' NABC with the Beer Whisperer.

Here's a four-pack of Beer Whisperer. Enjoy.

Elector






Naughty Girl

Tricentennially yours, a renegade collector's edition bottle.

On Friday at both NABC locations, 300-hand numbered 22-0z bomber bottles of our Tricentennial "Post-Colonial" Ale will be available for purchase at $8 each (plus sales tax).

Bank Street Brewhouse and NABC Pizzeria & Public House will split the bulk of the bottles, with a small quantity also allocated for Keg Liquors. This will be the ONLY time Tricentennial Ale is bottled, and once the 300 bottles are gone, they are gone for good.

Also, both locations will have Tricentennial Ale on tap. There'll be a final wave of Tricentennial draft releases around the time of Harvest Homecoming in early October.

Why Tricentennial and not Bicentennial? Go here for the story.

NABC at the 6th Annual Cincy Winter Beerfest, Feb. 15 and 16.

For the first time, New Albanian Brewing Company will be represented at the Cincy Winter Beerfest. I experienced it last year, and it's a blast. What should you be drinking? Ian tells you, here.

My understanding is that Black & Blue Grass, Elector and Hoptimus will be available at the Cavalier Ohio area. Not coincidentally, these are the three brands we're shipping in bomber bottles to Ohio. They'll be followed by a roster of seasonals. Here is the plan:

Core NABC lineup in Ohio
Black & Blue Grass
Elector
Hoptimus

2013 NABC Seasonals in Ohio
Naughty Girl (2nd quarter)
Tunnel Vision (3rd quarter)
Naughty Claus (4th quarter)

2014 NABC Seasonals in Ohio
Solidarity (1st quarter)
Bonfire of the Valkyries (1st quarter bonus release)

Inquiries about NABC: Direct them to me ... roger(at)newalbanian(dot)com


Inquiries about Ohio: See http://cavbeer.com/ for contact information

Bomber bottle pricing at Bank Street Brewhouse and the Pizzeria & Public House.

(An internal memo about an on-premise NABC bomber pricing change)

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Memo: Bomber bottle pricing at Bank Street Brewhouse and the Pizzeria & Public House

Effective immediately ... Wednesday, May 30

NABC’s bomber bottles need to be stocked chilled, as part of the regular bill of fare at both NABC locations. We realize that most customers will opt for draft, but during times of brand outage or just because they prefer bottles, having them available should become the norm.

There will be one low price, the same price for SINGLE bottle on-premise consumption, or for carry-out. There will be a percentage discount for bulk purchases, i.e., 3 or 6 or 12 bottles.

3-5 bottles ... minus 10%
6-11 bottles ... minus 15%
12 or more bottles ... minus 20%

The pricing tiers are as follows (before tax pricing).
*** available now

$6
***Black & Blue Grass
***Elector
Hoosier Daddy

$8
Bonfire of the Valkyries
***Hoptimus
Naughty Girl (available on June 7)
Solidarity
Tunnel Vision
***Yakima

$10
***Elsa Von Horizon

$12
Jaxon

Market pricing
ThunderFoot

A naughty surprise.

After much discussion, we've made a bit of a change in the bomber release rotation.

April: Black & Blue Grass will be released as scheduled in a week or two.

May: We're pushing Le Diable back (to where isn't entirely clear), and instead are planning on a big Bank Street batch of Naughty Naughty Girl India Blonde Ale in May, with bottles and kegs to follow.

Naughty Girl is NABC's collaboration with De Struise and Louisville Beer Store, and according to unscientific polling informally conducted since the first bomber crop went out in 2011, it is the most requested "to come back."

Well, it will be coming back. Stay tuned for more information.

The return of Elsa Von Horizon.

Elsa's going into the bottles, and will be on the streets soon.

Teaser: Ultimate Parade Renewal on October 1 when ThunderFoot bombers go on sale at NABC.

Saturday, October 1 is Harvest Homecoming Parade day in New Albany. It's also the day we've chosen to release ThunderFoot 22-oz bomber bottles for carry-out purchase by the general public. ThunderFoot bombers will be available all day on the 1st (only!) at both NABC locations, and if there's any left over, Southern Indiana commercial accounts get the next stab, then our friends at Cavalier Distributing Inc.

NABC bomber bottle labels to date, as designed by Tony Beard.

Note that the labels depicted aren't necessarily the same ones granted approval by the TTB. Just enjoy the artwork, and don't sweat the details.

Naughty Girl bombers on sale at ...

New Albanian Brewing Company to begin bottling in 22-oz “bomber” bottles.

(The "official" press release)

For the first time since 1935, commercially brewed beer will be bottled in New Albany in February, when the New Albanian Brewing Company begins packaging selected beers in 22-oz bottles ("bombers," in the argot of the biz).

NABC soon will commence bottling operations at its Bank Street Brewhouse location at 415 Bank Street in downtown New Albany.

The last known instance of commercially-licensed beer being brewed and bottled in New Albany was immediately after the repeal of Prohibition, when the Southern Indiana Ice & Brewing Company (also known as Ackerman’s) occupied the former Paul Reising premises from 1933 through 1935. A Holiday Inn Express now stands at the site.

NABC’s decision to package beer in bombers (22 ounce – 650 ml) reflects our preference for the communal utility of the size. Bombers contain two or more servings of beer, ideal for sharing among friends.

While craft canning was the original aim, bottling at our scale and size is more economically feasible in the short term. NABC intends to re-examine canning in the future, after bottling helps us gain experience in packaging.

NABC’s mint-condition, three-head bottle filler, designed for use at a Brew-on-Premise facility, was purchased from HDP of Canada. Reflecting NABC’s longtime brewing ethos, bomber bottling will be artisanal and small scale, but sufficient to expand availability to package stores and on-premise establishments lacking draft systems.

Federal label approval has been granted for Elector (Imperial Red), Elsa von Horizon (Imperial Pilsner) and Hoptimus (Imperial India Pale Ale).

Tony Beard's bomber label design for Elector.

Tony Beard's bomber label design for Elsa Von Horizon.

Tony Beard's bomber label design for Hoptimus.

Others will follow, and broadly speaking, NABC’s higher gravity ales and lagers will be the brands bottled in bombers. Of course, draft growlers of all our currently available beers still can be purchased at NABC’s two New Albany locations (Pizzeria & Public House Monday – Saturday; Bank Street Brewhouse Tuesday -- Sunday).

Initial bottle distribution will be in Floyd and Clark Counties (NABC self-distribution) and Jefferson County, Kentucky (River City Distributing). As bottling ramps up, availability will extend to the remainder of Indiana via Cavalier Distributing in Indianapolis.

For further information, contact me:

Roger A. Baylor, Carnival Barker
New Albanian Brewing Company
Public House & Pizzeria
Bank Street Brewhouse
Cell: 502-468-9710
New Albany, Indiana
roger@newalbanian.com

Tony's bomber label design for Elector.

The label has been submitted for Federal approval ... and Tony starts on the next design.