Showing posts with label Gordon Biersch. Show all posts
Showing posts with label Gordon Biersch. Show all posts

Saturday, May 12, 2018

Headlines from April 2018 on THE BEER BEAT.


This blog has gone on hiatus, probably permanently, and primarily because these days my thoughts about beer are being posted alongside my utterances about everything else, over yonder at NA Confidential. You'll find them there in reverse chronological order via the helpful all-purpose tag, The Beer Beat.

However, at the end of each month I'll collect the links right here. Following are April's (2018) ruminations, with the oldest listed first. Some of these posts are more topical than others. On occasion, there'll be references to beer in posts using "The Beer Beat" as a label, though not a title. I hope this isn't overly confusing.

Thanks for reading, if belatedly.

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THE BEER BEAT: "Bock brings the Germans rushing to the beer garden."


Doppelbock is the perfect example of a seasonal beer style redolent of history and faraway places, and yet deemed insufficiently sexy for narcissistic, hop-laden, shoe-gazing geeks.

No bitterness in this soul, mind you.

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THE BEER BEAT: Mad Paddle Brewery is coming to Madison, and there's a New Albany connection.


Having tickled the taste buds, let's have a glance to the northeast. If you ask me, Madison has always deserved a good brewery.

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THE BEER BEAT: Fest of Ale returns on June 2, so please allow me to revive an idea for pre-fest fun next year.


(New Albany Craft Beer Week) didn't come together in 2017 and probably won't in 2018, but if Andrew Nicholson and Kelly Winslow (especially these two) are reading ... there's always 2019. I'd be happy to give you both the rundown.

Meanwhile, 2018 will be the third year for Fest of Ale at the Riverfront Amphitheater. Gear up and get ready.

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THE BEER BEAT: This just might be the Pour Fool's greatest rant: "Open Letter to The Bud Sell-Outs: Cowboy Up, Whiners."


"There is one old saw that the 'owners' of these former craft breweries should take to heart and if any of you have never heard it, allow me ... 'You Made Your Bed, Now Lie In It.' "

Ladies and gentleman, give it up for Steve Foolbody (The Pour Fool).

It's the best summary yet offered, as truthfully attesting to the phenomenon of Trojan Zombie Afterlife Breweries and their former owners. Here's a relevant non-brewing history lesson.

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THE BEER BEAT: Pints for Parkinson's returns with Maibock, so let's have a look at Gordon Biersch, day drinking and TARC.


Spurred by the groundbreaking commuter research conducted by my friend Jeff, who works in downtown Louisville KY -- and with a wife who does, too -- I have belatedly grasped that the #71 bus eastbound from State and Elm in New Albany (a short walk from my house) travels all the way to Jeffersonville on roughly an hourly basis during the day, stopping a mere bloc

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THE BEER BEAT: Everybody wants to rule the world -- maybe "craft" beer will, too.


This is exactly what the world of beer commentary is sorely lacking: Beer with a Socialist. I'm grateful to Jonathan for the idea, and will owe him a beer of three is this goes anyplace.

Now, give it up for Lew Bryson and another thought-provoking (and fun) column at The Daily Beast.

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THE BEER BEAT: Photographing traditional Irish storefronts for posterity, like the Railway Bar.


The loss of storefronts in Ireland is a lamentable cultural atrocity. It isn't restricted to pubs, but of course I'm enraptured by one of the pubs pictured in the article.

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THE BEER BEAT: This humble plinth could be the spot where we memorialize the myriad victims of Prohibition.


It is imperative for the future health and well-being of the municipality that we embrace historical consciousness, hence my contention that the victims of the savage and deranged social experiment known as Prohibition -- surely America's second-worst idea ever, albeit well behind human slavery in terms of ramifications -- be memorialized, preferably adjacent to a watering hole that reminds us of what the heinous teetotalers tried to take away.

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THE BEER BEAT: Speakeasies here, speakeasies there, and not an original thought to be found anywhere.


It's far easier to be "magical" when your family has profited immensely from LEGAL liquor sales, the budget is unlimited, and you're not scraping for crumbs to implement good ideas -- but money can buy neither love nor an exemption from imminent prosecution for inexcusably pretentious word abuse.

The CJ's writer somehow keeps a straight face, this being a skill I never learned.

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THE BEER BEAT: "Putting the taproom first and building the rest of your business around an own-premise model gives a brewery unprecedented control, insight, and flexibility."


History is endlessly fascinating for a variety of reasons, among them the uncanny way that what goes around, comes around. In today, out tomorrow -- and destined to return when conditions change and the dialectic of trendiness (or purely efficient reasoning) ordains.

This whole craft brewing revolution began very locally. You trundled down the street with a metaphorical pitcher, had it filled with beer, and hoped to make it back home without drinking it all -- or, the way it was done back in pre-Prohibition times.

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LIVE TO EAT on THE BEER BEAT: A tribute to the late Rocky's Sub Pub and a question: What's happening at Jeffersonville's "restaurant row"?


It was announced today that Rocky's Sub Pub, on the riverfront in Jeffersonville, suddenly closed. Danielle Grady's newspaper coverage is linked below, but first, a short piece I wrote for LEO back in 2009, when Rocky's debuted its beefed-up tap system. Ironically, now both Rocky's and JeffBoat are gone.

Monday, November 30, 2015

The PC: "Gordon Biersch: Still Leading with Lager."

The PC: "Gordon Biersch: Still Leading with Lager."

A weekly column by Roger A. Baylor.


Coming next to the Euro '85 travelogue is the story of my visit to the Carlsberg brewery in Copenhagen, and since Carlsberg plays a central role in the historical development of lager, a brief sidestep seems merited.

Following is my Food & Dining Magazine column from the Fall 2015 issue (Vol. 49; August/September/October). You also can read the column at issuu, as formatted for the magazine.

Nicholas Landers brews all the Gordon Biersch beers right here in Louisville, and while he is understandably excited to have the leeway to brew a selection of American and Belgian ales, my focus is the lager side of the Biersch portfolio.

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Gordon Biersch: Still Leading with Lager

Brewing comes full circle with locally-crafted beer styles in the Central European tradition

Märzen, known as Oktoberfest in its autumnal guise, is an Old World style of lager beer originating in the German state of Bavaria.

Talk is cheap, so let’s have a sip – strictly for research purposes.

This Märzen is orange-tinged amber, with a rich, malty aroma. There is a toasted, malty sweetness in the mouth, yielding to impeccable balance and dryness in the finish, albeit without discernable hoppiness. The body is medium, and the flavor is clean and crisp, as lager should be, with absolutely none of the fruitiness characteristic to ale.

The elegant Märzen in my glass disappears all too quickly, even as it conjures totemic images of sausages, dirndls, onion-domed churches and festive maypoles.

However, while my brain screams “Munich”, the growler before me calmly reads “Louisville”, as referring to our local 4th Street branch of the Gordon Biersch Brewery Restaurant network.

Here in River City, Märzen is an everyday Gordon Biersch draft, brewed on site by brewer Nicholas Landers, who is a transplanted Cincinnatian who sharpened his skills at Lakefront Brewery in Milwaukee after attending Chicago’s Siebel Institute.

Most American brewpubs of a similar capacity (circa 700 barrels per annum) do not specialize in lager styles, which take longer to brew than ale. However, Gordon Biersch, named for founders Dan Gordon and Dean Biersch, has always been something different.

Befitting Dan Gordon’s brewing studies at the prestigious Technical University of Munich, a core of lager styles from the German, Czech and Central European pantheon has comprised Gordon Biersch’s niche since its 1988 inception in Palo Alto, California.

These include Märzen, Export, Pilsner, Dunkel and Maibock, all brewed according the Reinheitsgebot (beer purity law), and all familiar to anyone who has traveled in Bavaria or dined stateside at a good German restaurant like Louisville’s Gasthaus.

In recent times, brewers like Landers at Gordon Biersch’s 34 company-owned locations have considerably more freedom than before to create seasonal and one-off ale styles, providing guests with counterpoint to the lagers and “guest” beers already on tap.

“We’re holding to tradition with our lagers, but being able to do India Pale Ales now is awesome,’’ Landers says, noting that in addition to his house lagers and certain contrarian German ales (Hefeweizen and Kölsch), he’s also been crafting limited editions of Porter, Stout and even a few Belgian styles.

However, here we must pause, because an important question needs to be addressed.

What is the difference between ale and lager?

It’s fundamental, and the legendary Fred Eckhardt, dean of American beer writers, offers a deceptively simple answer.

Ale and lager are both beers; that is, they are fermented from grain. The major difference between these two beer families stems from the temperature at which fermentation is carried out. And the importance of these differences in temperature is that chemical reactions happen more slowly at lower temperatures.

From the very beginning, mankind has harnessed the natural process of fermentation to produce alcoholic beverages, using grains, grapes, fruits, vegetables and honey. Eons of experience abundantly illustrate that when humans mix water, sugar and yeast in stray bowels or pottery, it takes little time before fermentation gets underway.

However, the story of ale and lager is one of contrasting brewing methodologies, and it is a specifically Eurocentric tale, evolving comparatively recently with the march of science.

Beginning in medieval times, brewers in Central Europe learned through trial and error that cooler fermentation temperatures and lengthier aging (the word “lager” in German means “to store”) made for a crisper, cleaner and mellower end product. But why?

They couldn’t possibly know until the invention of the microscope, which provided the means to view the activity of yeast, the living micro-organism that diligently converts sugars into alcohol. Once yeast’s role was unmasked, science started deciphering fermentation’s perennial mysteries, and by the 1830s lager yeast began coming into common use.

Lager brewing’s cooler fermentation temperatures slow chemical reactions, and by doing so, substantially reduce flavor and aroma by-products.

Conversely, at warmer fermentation temperatures, these flavors and aroma by-products are purposefully enhanced, and remain cherished components of ale’s “fruity” charm.

Like the Beatles much later, lager brewing blossomed at just the right time. By the late 19th century, lager was an international sensation, perfectly suited to burgeoning consumer cultures, industrial economies of scale and a zeal for scientific advancement. Lager consciousness swept the world, and ale was pushed into localized (and stubborn) corners like Great Britain and Belgium.

Inevitably, lager became too perfect. Crisp, clean and mellow yielded to cynical mass-market flavorlessness, which inspired the American craft beer backlash of the present era.

In 1988, Dan Gordon saw the issue from a different angle.

To the Bavarian-trained Gordon, lager wasn’t something to be overthrown and excluded. Rather, lager needed reclaiming and rehabilitation. He would emphasize the flavorful origins of classic lager styles, and localize their production as his new company grew.

Consequently, unlike some other national brewery concepts, all Gordon Biersch house beers right here in Louisville, where chain or not, the company helped launch the Kentucky Guild of Brewers, working alongside the state’s independent small brewers.

“At first, some of them probably wondered who we were,” says Landers, “but we’re all brewers, and we all helped get KGB started.”

Jason Smith is Gordon Biersch’s general manager, and when asked to specify the single most important aspect of his work, he does not hesitate.

“Commitment,” Smith replies, and then elaborates.

“Commitment to the Reinheitsgebot in the brewery, and to locally sourcing food in the kitchen. We’re committed to this community, and to helping local charities. Yes, it may be a company checkbook, but we’re local guys.”

Chain skeptics, of whom the author is one, might yet scoff; after all, 4th Street Live lies at Gordon Biersch’s front door. However, the prevailing evidence illustrates that ample localism is being served alongside the beer and food, owing to the daily commitment of the people working for Gordon Biersch.

Me?

I’m just sitting here finishing this growler of Märzen, watching the craft beer pendulum swing back and forth.

Gordon Biersch Brewery Restaurant
Open seven days a week at 11:00 a.m.
400 S. 4th Street
Louisville, KY 40202
502-589-8935

Friday, August 14, 2015

My column in the latest Food & Dining Magazine is about Gordon Biersch.


The current issue of Food & Dining Magazine (Louisville Edition) has hit the streets, and is available at hundreds of locations throughout metropolitan Louisville. It's the Fall 2015 issue (Vol. 49; August/September/October).

Food & Dining is a Louisville-based lifestyle publication focused on food & cooking, the enjoyment of wine & spirits, and the experience of dining out in one of the nation’s top restaurant cities.

We have all the sensibilities of a local magazine, but with the designer and photography of a national magazine.

We pack the magazine and with gorgeous photography, engaging feature stories, entertaining articles, unique recipes and a restaurant guide that details over 1,000 restaurants.

For the current edition, my "Hip Hops" column is about the Louisville branch of Gordon Biersch, where I spent some time with Nicholas Landers and Jason Smith. Nick brews all the GB beers right here in Louisville, and while he is excited about doing a few American-style ales, I focused on the lager side of the Biersch portfolio.

You can read it here: Gordon Biersch: Still Leading with Lager.

“We’re holding to tradition with our lagers, but being able to do India Pale Ales now is awesome,’’ Landers says, noting that in addition to his house lagers and certain contrarian German ales (Hefeweizen and Kölsch), he’s also been crafting limited editions of Porter, Stout and even a few Belgian styles.

You can read the whole issue here: Fall 2015 (Vol 49). In November, it's the 50th issue of Food & Dining. Even I'm not exact about when I started writing for the magazine, although it was at least a year into the run.

Where were you in 2003, and what sorts of beer were you drinking? Let me know.

Wednesday, April 22, 2015

An inspiring Rauchbier at Gordon Biersch in downtown Louisville.


On the topic of the Gordon Biersch restaurant/brewery outlet in downtown Louisville, I'll have more to say a bit later in the year, as my column in Food & Dining Magazine (3rd quarter, circa August) will profile it.

First, having been called upon to represent NABC in a "throwdown" evening at Biersch, with our Helles and theirs flowing at the same time, I had a wonderful time on Tuesday with beers, pizza and Nicholas Landers, who brews at Biersch.

Given my habit of antagonizing the peanut gallery with rote chants of "Death to Chains," there'll be an inevitable rejoinder alleging hypocrisy, or worse. But life isn't black and white, and localism is about principled shift -- and at Louisville's branch of Biersch, all the beers are brewed on site, and a greater degree of site-specific latitude than ever before is offered to Landers. I think his core portfolio of German-style lagers (and the occasional Teutonic ale) is delicious; meanwhile, he's doing an American-style Pale Ale and IPA.

In particular, if you like Rauchbier of the Spezial model, get over there now. Nick's made a fine version using Weyermann malt. There's a growler in the fridge as we speak, and it isn't expected to last very long.

Wednesday, May 09, 2012

Six headlines in one day.

Powered by solar panels and the combined efforts of three highly accomplished homebrewers, Apocalypse Brew Works opens on Friday, May 11.

Meanwhile, largely ignored, a familiar chain brewpub is slated to open downtown -- and yes, they'll actually be brewing some of their beers there: Gordon Biersch Brewery Restaurant to open May 21 in Louisville’s Fourth Street Live! (Steve Coomes; Insider Louisville)

Other prime Louisville locations for better beer appreciation get a look-see at Hoosier Beer Geek in "The Louisville Beer Trail," with proper emphasis on the role of localism hereabouts.

Are you "Building International Coalitions Through Beer and Pavement?" If so, I was happy to be interviewed there, and the results are here: Indie-Craft Interview #8: New Albanian’s Roger Baylor.

From humble beginnings as an offshoot of Alltech, the Lexington (KY) Brewing and Distilling Company sees its Kentucky Bourbon Barrel Ale going national, international and even lunar.

Last, perhaps the clearest explication ever of the reason why macro vs. craft is in fact an evolutionary/revolutionary struggle, one that demands we espouse principled positions and just plain take sides, is offered by the author David Sirota. Unfortunately, some beer geeks are choosing to focus on Sirota's simplified  descriptions of flavor components rather than accepting the veracity of the larger argument. It's the forest, guys -- not the trees.

Can beer save America? The redemption of the economy may start with the type of brew you keep in your fridge, by David Sirota (Salon)

 ... Nowhere, though, is the battle between the low-price/quantity business model and the higher-price/quality business model more clear than in the world of beer. In the fevered battle between the macrobrew behemoths and the craftbrew insurgents, both sides are digging in for an epic confrontation ...

... A Macrobrew Economy — a high-volume, low-price model — asks us to compete with other such economies throughout the world, and the problem is that countries like China will always have lower-priced labor, more lax environmental regulations and lower production standards to win a battle that rewards more and cheaper for more’s and cheaper’s sake. By contrast, a Craft Brew Economy — a high-quality, lower-volume model — is a different proposition. It follows the German model, which, as Time magazine notes, is all about being “committed to making the sort of high-quality, high-performance, innovative products for which the world will pay extra.”