Saturday, December 28, 2013

A barside conversation.

Someone said to me: Help me get it straight.

I said sure.

He asked, so who makes Stella?

AB InBev, I replied.

What about Bud Light?

That’d be AB InBev, too.

And Goose Island?

I looked at him with compassion.

Give it to me straight, he said.

AB InBev.

Thanks, that’s what I thought.

It was as though a great burden had been lifted. He took a drink.

Now, can you tell me about economic localization?

Sure. It’s the antidote to narcissism …

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