Nate Silver puzzled as "Social Index: The Hottest Beers in Louisville" heats down.

No disrespect intended to either Red Yeti Brewing Company or Falls City Brewing Company, but if one of them doesn't yet brew its own beer, and the other's flagship brand is not brewed in Louisville ... and the belated "doh" update aside ... what REALLY is the point of the article, apart from Insider Louisville's gooey tabloid imperative to display the word "hottest" on a banner?

Flip side: It's nice that NABC is thought of as a "Louisville beer" in this context; sometimes we are, and other times not, which is understandable given the river, a state border and decades of confusion. I'd venture a guess that given the far greater geographical reach in distribution of both BBC and Against the Grain, NABC's social media showing here might be punching even higher in a strictly localized, metro-centric sense.

And: Great Flood deserves kudos. They came out of the gate doing things right, and it shows. Red Yeti's turn comes soon, and I'm pulling for them when it does.

Social Index: The Hottest Beers in Louisville, by Chris Hall

(Update: This post has been updated to reflect the fact that Falls City Beer, though a Louisville brand, is currently brewed in Nashville, and Red Yeti is not yet making its own beer, instead serving guest brews at its Jeffersonville brewery.)

The Louisville local beer scene got a shot in the arm this year with the opening of Red Yeti Brewing and Great Flood Brewing — two breweries that are being talked about a lot on Facebook. But there are some strong incumbents, so I wanted to find the Louisville beer you should be drinking — and where you should be drinking it — based on social data.